Jeff Peelen quoted in article "How You Can Build a Better Book of Business"
Below is an excerpt:
"For me, it's been a combination of really learning our firm's platform and service offerings, and taking a genuine interest in helping clients. If you're really dedicated to helping and seeing your clients succeed, you'll naturally get in rhythm with the way clients work, build meaningful relationships, find ways to make fee arrangements work, and find opportunities where your distinguishing expertise is just what's needed. Then it’s a matter of consistently excellent execution. Build a track record of doing that, and clients will start recommending you and your firm."
Originally published in Law 360, January 4, 2016